A number of mortalities are directly related to unhealthy lifestyles. Governments, the world over are becoming increasingly active in fighting risk factors of the most common causes of death such as: Cardiovascular, Cancer and Diabetes. Other medical problems such as Anxiety/ Depression reduce the quality of life and affect interpersonal relationships.
It is estimated that if individuals adopted the health principles, such as those promoted at the Health Festival, the mortality rates for Cancer and Cardiovascular diseases, for instance,could drop by 60-70% and 70-80% respectively. Longevity could be increased by 6-12 years, with better quality of life. Medical costs would be greatly reduced.
The Health Festival participation age ranges from 23-54. The population of Kenya is approximately 45 million. A third of these live in urban areas.
66 percent of Kenyans are 25-40 years of age which comprises the increasing number of ‘middle-class’ citizens. Study suggests that due to income and high purchasing power; this group is adopting a ‘Western-like’ lifestyle which is leading to rising numbers of lifestyle diseases i.e. Diabetes, Heart problems and Obesity.